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Harnessing Verified Data for Product Quality, Compliance, & Sustainability

The Demand for Data Transparency

Brands are seeing unprecedented demand for transparent data that supports Environmental, Social, and Governance (ESG) claims. Consumers are wary of greenwashing across the food industry, and more and more are putting their purchasing power behind brands who match their values.

Over 50% of consumers want to make informed choices and build long-term relationships with brands that value data transparency. They are most concerned about things like the origin of their food, farming practices, and sustainable production.

Introducing VeriFood

Through VeriFood™, Ethos Connected revolutionizes supply chain transparency and traceability, setting new industry standards with real-time data insights. We make it easy for brands to build consumer confidence and grow brand affinity and, ultimately, brand loyalty. We do this by giving consumers instant access to sustainability information, including farm-level data, whether they are purchasing products at grocery stores or restaurants.


VeriFood™ brings sensor data from every step of the supply chain together into one patented platform. This benefits not only the consumer, but the farms, processors and manufacturers, wholesale distributors, and retailers. At every stage, data allows for accountability, and the data is backed by blockchain, providing peace of mind about industry compliance.

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With VeriFood™, Ethos is improving consumer trust in the American food industry and ensuring that food is produced sustainably. We do this by building innovative solutions that protect our most valuable resources, including the food we eat, the air we breathe, and the water we use each day. Together, let’s create a future that provides nutritious food that consistently meets consumer demands, exceeds industry standards, and breeds success.